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Yuu, posm design, graphic design, brand launching, POSM, hong kong launch, app launch, reward brand, hong kong campaign

YUU
REWARDS
LAUNCH

Creative development of brand visuals and marketing collateral for the launch of the biggest rewards app - yuu. 

 

The visuals were rolled out in various size specifications and displayed at over 2,000 outlets across Hong Kong and Macau. These partner outlets included Wellcome, 7-Eleven, Mannings, IKEA, Pizza Hut, KFC, Simply Life, Market Place and many more, offering members endless rewards for all their shopping, dining and everyday essentials.

 

Subsequently, supported post-launch campaigns such as designs for Christmas, Yuu Day, Mega Point Sales, and more to ensure consistent brand exposure throughout the year.

WHO

Dairy Farm

WHAT

Brand Launch Campaign

WHERE

Hong Kong & Macau

WHEN

2020

Launch Press Ad

Press ad design, graphic design, brand launch, print, graphic design, campaign, offline media

Christmas Rewards

Wellcome Social media, facebook post, feed post design, online media, SNS, engagement, online design, digital campaign, wellcome supermarket, yuu

Voucher Redemption

Wellcome Social media, facebook post, feed post design, online media, SNS, engagement, online design, digital campaign, wellcome supermarket, yuu

Social Media

Wellcome Social media, facebook post, feed post design, online media, SNS, engagement, online design, digital campaign, wellcome supermarket, yuu
Wellcome Social media, facebook post, feed post design, online media, SNS, engagement, online design, digital campaign, wellcome supermarket, yuu
Wellcome Social media, facebook post, feed post design, online media, SNS, engagement, online design, digital campaign, wellcome supermarket, yuu

© 2025 Shathy Tsui Design

  • Behance
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